a growing economy, Services & After sales
service is one of the fastest growth areas for
They can contribute a larger share of profits
to the organization.
We conducted an extensive 4 months ( March~
July) The Service Business opportunity study.
of the study-
53% of the respondents have after sales service
revenue of less than 10% of their turnover.
all have understood importance of service
revenue & plan to substantially improve
feel a for a successful service business,
separate marketing plan & market segmentation
needs to be conducted.
& read more on:
to address service business opportunity.
thoughts on marketing of services.